Ilan Alon is Professor of Strategy and International Marketing at the School of Business and Law at the University of Agder, Norway. He holds a Ph.D. from Kent State University (USA). Prof. Alon is a researcher in the field of international business with a focus on internationalization, modes of entry, political risk, cultural intelligence and emerging markets. His publications have appeared in journals, such as Harvard Business Review, Journal of World Business, Journal of International Business Policy, Management International Review, International Business Review, Journal of International Marketing, and International Marketing Review. His books are published by Palgrave, Routledge, McGraw-Hill and others. Alon is the Head of International Affairs for the School of Business and Law at the University of Agder, and leader of the Emerging Markets research group. He is also Editor-in-Chief of the International Journal of Emerging Markets and the European Journal of International Management (indexed by Clarivate’s SSCI). Previously, he has held research positions at Harvard University (USA), Georgetown University (USA), Copenhagen Business School (Denmark), and University of International Business and Economics (China). Prof. Alon has worked with government bodies, non-profit organizations, multinational companies and international associations on various projects, ranging from capacity development at the macro level to international business development at the firm or project level. Clients include USAID, illy, Darden, Disney, and others. Alon is a frequent speaker or writer on various international networks including National Public Radio (USA), The American Spectator (USA), Voice of America (USA), RTV (Russia), the Financial Times (UK), and Dagens Næringsliv (Norway).